It started with a simple cup of tea — and a dream too bold to ignore.
In 2021, Andrew Yacoub was juggling life as an Army soldier and a full-time college student. Between grueling early morning PT sessions and late-night study halls, he found himself reaching for the same thing every day: a cup of loose leaf tea. It was his ritual, his calm in the chaos — a small moment of peace in a world that never slowed down.
But Andrew didn't just drink tea. He experimented with it. He began blending loose leaf varieties with real fruit and infusing different tropical flavors into sugar in his tiny studio’s kitchen. What started as a hobby quickly became an obsession. Friends couldn't get enough. Fellow soldiers began placing orders. Even family that never visited him in his entire life, came all the way to Hawaii to see what the hype was all about.
That's when Andrew made the decision that changed everything.